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We all have the right to ask real existential questions and if there is one that many webmasters are interested, it’s this: How long will it take to rank and index  my new website  on Google?

How google index your website ? Why SEO taking so long? Why I get so few Google visitors while my new site exists for already a few weeks?

Reality is needed quickly to itself: reference a new site is a real challenge of patience! Bloggers are also confronted them, often through a long period of calm at the launch of their blog.

How to deal with this intelligently waiting period and how long will it last? Elements of the answer in this article!




Indexing a new Website

When you create a blog or site, you need to learn to distinguish two things: indexing, that is, the fact that the site appears in the results of Google (it may be on the front page but also in 50th page!).

Positioning, that is the place your site occupies in these results.

There is no standard time limit for Google to index a website . The first pages are usually listed within the week after they are put online. It can be very fast (less than an hour sometimes!), it can also take several weeks. To find out if your site is indexed, just type site: etc on Google: The search engine will tell you the number of pages it has listed.

If this statement does not return any results, it means that Google has not yet indexed your site. There may be several explanations: a site still too young.

A site that Google is not able to index because you prevent the search engine robots from accessing it, because there is a server problem that prevents access to the site, etc.

To help Google index your site, you have several methods at your disposal. They do not guarantee that Google will index the site, or even make it quickly … but let’s say that you put all the odds on your side to make it easier.


Submit the website address to Google

You can submit the address, directly or through the free tool Google Search Console if you have created an account.

Go to “Explore > Explorer like Google”, click on “Explore”. In the table, Google then offers to send the site for indexing. Just check the “explore this URL and its direct links” checkbox


Search Console can also tell you about any problems Google has encountered on the site (access impossible, etc.). Personally, I never use submitting a site to Google because the engine is now sufficiently “mature” to detect itself the new Web pages.

Submit a sitemap to Google

You can generate it with a free tool like XML sitemaps (within the limit of 500 URL) or using a WordPress plugin like Google xml sitemaps. Then send the XML file obtained to Google through Search Console, Exploration section > Sitemaps, by clicking the red button “Add/Test a Sitemap”.


This is a second aspect of the problem because even if Google knows your site, it does not mean that it will give it a place on the front page in a few days!

When we have just launched a new site or create a blog, I can understand that it is a bit frustrating to wait (without traffic) that Google deign to give its verdict!

You can use this time to make a few actions that will benefit your site.

Supply the site with content

Even if it is frustrating at the beginning to have the feeling of writing in the Void, without being read by anyone, I advise you to write regularly. The text is the raw material used by the search engine to evaluate the relevance of your pages.

Publish Articles with text (avoid posts containing only pictures or videos).

– Unique items (no copying!).

– Optimized articles (for which you write a title and a meta description, place captions, a suitable markup).

– Regular articles: Publish 2 times a week will not allow you to be better positioned but this would encourage Google to return regularly to the site. The volume of content of the site will also grow faster, which can eventually accelerate your development.

Building backlinks for your website

Search engines use links to move from one Web page to another .

but also to evaluate the popularity of each site. It is for this reason that when a brand (or government) launches a new site with a large communication campaign around,


the site is quickly very well placed on Google: The Internet users talk about it, multiplying the links to the site.

Of course, a lambda blogger or a small company that creates his blog or its site does not have this kind of budget communication but remember this principle: the links play a role in the pace of growth of your site.

– For example, a blogger can publish guest articles on already influential third-party sites, indicating the link of his new blog.

– Create accounts on social networks and indicate the site link.

– Possibly post some relevant comments on sites related to your theme.

Keep in mind that the links must come from relevant sites relative to your subject and sites that already have good notoriety and are recognized for their quality.

On the other hand, avoid multiplying links on any type of site: too fast growth of the volume of links can be considered suspicious by Google.

Verify Your website has no errors

Some things to check on your checklist:

– can we access your site without any delays, of server errors?

– Does your website pages (pages deleted and not redirected to an alternative page 404)? If this is the case, think about correcting these errors.

– Have you blocked access to the site to robots? Sometimes, you inadvertently checked a “noindex” box in the settings of a plugin that blocks indexing of the site… or you forgot to uncheck “Ask the search engines not to index this site” in the WordPress settings. If this is the case, fix the problem.

– Do you use too many redirects? You chose a first domain name, you have finally changed and then opted for a different extension.

Sometimes a site has too many redirects and search engine goes astray, excluding load time goes for the visitor, who must move from A to B, then B to C…

– Are some pages accessible from several different addresses? I’ve seen a trader have 1400 different addresses listed on Google… for a site that didn’t actually only 300 pages: each page was accessible via several addresses, thinner as its effectiveness in terms of SEO.

Also, look at how the site is designed: can I easily access all pages or is it difficult to navigate (no menu, difficult access pages, etc.)?

Indexing a new site, a variable timing _____

As a result of these different parameters mentioned that the SEO of a website takes a variable delay, that depends a lot on your investment to power the site in content, optimize it in terms of code or even make it known through the quality links.

I often find that Google starts with attribute “position” to pages depending on the State of the site at the moment: receive links, article seems rich in information, the site is well-structured?

Then, between 1 and 3 months later, re-evaluate that position and that’s where that can often make a leap forward quite important in results.

The domain name age also can help

– A very young and new domain name, which has no history, will take more time to evolve than an old domain name of at least one year. Symbolically, it’s a bit like if Google needed time to “trust” a site he didn’t know.

– But in return, some old names have a negative history: they were penalized for spam for example . Before buying a domain name, it is always useful to do a search on it to verify that the history is “clean”.

And of course, the degree of competition of your theme is also important. If the competition is weak, it will be easier to move up quickly on the first page while if you start on a very competitive niche,

you put more time because the competition will be often made of sites already well installed, known, old and popular.

If your site is recent … or you remember your debut, tell in the comments how things have happened to you!

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